Oak View Group

Marketing Manager | Full-Time | BOK Center

Location US-OK-Tulsa
Job ID
2025-21965
Location Name
BOK Center
Category
Marketing & Sales
Type
Regular Full-Time

Oak View Group

Oak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry. Offering an unmatched, 360-degree solution set for a collection of world-class owned venues and a client roster that includes the most influential, highest attended arenas, convention centers, music festivals, performing arts centers, and cultural institutions on the planet.

Position Summary

Develops and oversees comprehensive marketing strategies to promote events, increase brand awareness, and drive attendance at BOK Center and Arvest Convention Center. Collaborates with event organizers, sponsors, and media partners to maximize promotional opportunities. Analyzes market trends, audience insights, and campaign performance metrics to optimize marketing initiatives. Manages budgets, negotiates contracts, and ensures all marketing efforts align with organizational goals and brand identity.

 

This role pays an annual salary of $55,000 to $65,000

 

Benefits for full-time roles: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 11 holidays).  

 

This position will remain open until June 6, 2025. 

 

About the Venue

The Bank of Oklahoma Center, also known as the BOK Center, is located in downtown Tulsa and serves as the premier sports and entertainment venue of the region. Offering 19,199-seat multi-purpose arena and 565,000 total square footage designed to accommodate concerts, family shows and other special events, the BOK Center has been named one of the country's best venues.

Responsibilities

  • Develop and execute media plans tailored to events of all sizes, optimizing budget allocation for maximum impact.
  • Serve as the local market expert, providing strategic guidance to promoters who may need support in effectively marketing their events.
  • Build and maintain strong relationships with show promoters to align marketing strategies and maximize event success.
  • Establish and grow community and media partnerships, including local press, charity organizations, and colleges, to enhance outreach.
  • Work closely with the social media team to ensure they have tickets for giveaways and all necessary details for promotions, discounts, and event messaging.
  • Negotiate media buys, trade promotions, and grassroots marketing initiatives to expand event exposure.
  • Conduct market research, leveraging Placer AI data to track audience demographics and optimize marketing efforts.
  • Plan and execute third-party promotions, digital retargeting, and social media strategies to grow audience reach.
  • Oversee and approve all marketing materials, ensuring brand consistency across print, TV, radio, and digital ads.
  • Collaborate with event promoters and facility personnel to execute effective marketing campaigns.
  • Strengthen media relations and secure ongoing press coverage to increase event visibility.
  • Assist in developing promotional materials and sales collateral to drive attendance and revenue.
  • Provide post-event analysis, tracking key performance metrics to refine future marketing strategies.
  • Contribute to special event marketing plans, integrating grassroots initiatives and digital engagement.
  • Manage and expand media trade partnerships to enhance promotional reach and value.

Qualifications

Qualifications & Skills

  • Strong organizational skills with the ability to manage multiple projects, deadlines, and priorities effectively.
  • Able to work flexible schedule including weekends and holidays.
  • Experience marketing concerts, sports, or similar product.
  • Experience in media buying, digital advertising, and promotional campaigns.
  • Knowledge of local market trends, audience demographics, and event marketing strategies.
  • Experience working in the entertainment, sports, or live events industry (preferred but not always required).
  • Proficiency in marketing analytics tools, such as Google Analytics, Placer AI, or other data platforms.

Minimum Education & Experience

  • Bachelor’s Degree in marketing, communications or a related field preferred
  • 3 - 5+ years of experience in marketing, promotions, or event marketing.
  • Industry experience a plus

Strengthened by our Differences. United to Make a Difference

At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.

Equal Opportunity Employer

Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (“protected class”) including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law.

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