Oak View Group

Marketing Manager| Richard M. Borchard Regional Fairgrounds

Location US-TX-Robstown
Job ID
2023-11286
Group
OVG - Venue Management
Location Name
Richard M. Borchard Regional Fairgrounds
Category
Marketing
Type
Regular Full-Time

Oak View Group

Oak View Group (OVG) is the world’s leading arena development, management, and hospitality company founded in 2015 by Tim Leiweke and Irving Azoff to disrupt business as usual. As the largest developer of sports and entertainment facilities in the world, OVG prioritizes the way we do business focusing on making long-term investments in our people and our planet. We focus on building a diverse workforce and cultivating an inclusive workplace. Each day our team members around the world and throughout our local communities work together to provide the greatest experience to our fans and partners.

 

We celebrate and support a strong, transparent, authentic and inclusive culture focused around four core values:  

  • We treat each other fairly and with respect.
  • We act with integrity.
  • We have an entrepreneurial spirit.
  • We give back to our global community.

 

More information at OakViewGroup.com, and follow OVG on Facebook, Instagram, Twitter, and LinkedIn

Overview

This position will work with the Director of Sales to market the facilities and events while creating and maintaining relationships with media and promotional partners. The Marketing Manager will assist in advertising, media buying, promotions, public relations, interactive media and grassroots efforts for events as assigned.

 

This role will pay a salary of $45,000.

 

For FT roles: Benefits: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 11 holidays).

About the Venue

Our venue is a spacious 45-acre complex that includes various facilities to accommodate a consumer’s needs with a variety of venue spaces available. These include the Marvin and Laura Berry Pavilion, two Exhibit Halls, Conference Center, Equestrian Center, and the Middletown Meadow.  

 

With our multi-purpose venue, we offer the capability to utilize our facility for events such as rodeos, livestock showing/selling, boxing, wrestling, concerts, trade/consumer shows, corporate meetings, banquets, weddings, quinceañeras, parties, horse events, sporting events, and so much more!

The Richard M. Borchard Regional Fairgrounds provides varied opportunities for Nueces County residents and serves as a place for the community to gather and share experiences. The facility is owned by Nueces County and managed by OVG360.

 

We are proud to be a Global Biorisk Advisory Council (GBAC) Star Facility! 

GBAC STAR is the gold standard of a high-performance cleaning and maintenance regimen for institutional and commercial facilities. Not only are GBAC STAR-accredited facilities equipped and ready for what’s next, they’re also able to adapt quickly and withstand challenges. 

Responsibilities

  • Develop and resize graphics for clients’ upcoming events including creating graphics to fit all in-house marketing assets
  • Develop, maintain and coordinate event and facility advertising programs and opportunities
  • Prepare written proposals; reevaluate potential advertising value of marketing inventory; initiate contractual arrangements; prepare contracts; negotiate terms as required
  • Initiate and design venue advertising for employment and facility rentals
  • Maximize upcoming events’ visibility with placing in-house printed signage and signage provided by clients around entire venue in high traffic areas
  • Author and distribute press releases as needed. Press release list to be maintained and up to date with media contact list and professional relationships
  • Regularly review progress of public relations and marketing efforts through website and social media analytics, model plan, organize, and coordinate all public relations efforts for the facility and its events
  • Maintain media representative contact information and relationships
  • Manage and participate in the development and implementation of marketing goals, objectives, policies, and priorities
  • Maintain and create detailed media budgets, settlement reconciliations, and recap summaries for facility events
  • Design and distribute weekly newsletter
  • Develop and design of all facility advertising, marketing and collateral materials
  • Update and maintain the facility’s website; serve as liaison for all website related promotions, initiatives and issues
  • Establish new campaigns to publicly circulate venue capabilities, i.g. food services, event set-ups, etc.
  • Analyze challenges, identify alternative solutions, project consequences of proposed actions; present recommendations to Director of Sales; implement approved recommendations in support of organizational objectives
  • Assist in developing marketing plans in an effort to generate revenue and provide added value to the event and/or promoter
  • Produce, document, and assemble an Annual Sales & Marketing Plan for submission to General Manager and corporate leaders with Oak View Group
  • Conduct industry related studies and advertising; recommend modifications to marketing and public relations programs as appropriate
  • Coordinate with contract holder and local nearby library for marquee signage
  • Assist Director of Sales in the preparation of weekly corporate marketing report and participate in corporate marketing meetings and periodic marketing conference calls
  • Assist Director of Sales in the preparation of sales materials to be advertised
  • When applicable, assist General Manager and or other departments with marketing related activities
  • Participate and Assist the Director of Sales at various industry events and TradeShows; stay abreast of new trends and innovations in the field of sales and marketing. 
  • Perform other duties and responsibilites as assigned and required

Qualifications

  • Bachelor’s Degree from an accredited college or university with major course work in marketing, public relations, communications, business or other related field
  • Minimum 3-5 years of increasingly responsible experience in sales and/or marketing, preferably with a sports facility, convention center, performing arts facility or other multi-purpose public assembly facility
  • Strong leadership, organizational and computer skills required
  • Detail oriented with excellent organizational skills
  • Strong written, verbal and interpersonal skills
  • Must be a committed, organized user of social media tools, with an understanding of how to drive programs through digital media, manage database marketing to reach new customers and drive increased revenue.
  • Strong work ethic
  • Knowledge of Public Relations
  • Knowledge of marketing and advertising/sponsorship program development
  • Website maintenance experience preferred
  • Accountable and detail-oriented; must be able to juggle many tasks within time constraints
  • Microsoft office applications and word processing skills required, as well as database management, graphic design, PowerPoint
  • Strong understanding of social media, web-based advertising and website maintenance
  • Team player who is a creative and proactive problem solver
  • Work a flexible schedule including early mornings, days, evenings, overnight, weekends, holidays, extended (long) work days and extended number of days when required
  • Knowledge of Adobe Photoshop is preferred

 

Strengthened by our Differences. United to Make a Difference.

At OVG, we understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. Our success is rooted in creating environments that reflect and celebrate the diverse communities in which we operate and serve, and this is the reason we are committed to amplifying voices from all different backgrounds.

EEO

Oak View Group is committed to equal employment opportunity. We will not discriminate against employees or applicants for employment on any legally recognized basis (“protected class”) including, but not limited to veteran status, uniform service member status, race, color, religion, sex, national origin, age, physical or mental disability, genetic information or any other protected class under federal, state, or local law.

Options

<p style="margin: 0px;">We apologize for the inconvenience. The "Share" function is not working properly at this time. Please refresh the page and try again later. We appreciate your excitement about this opening!</p>
Share on Social Media!

Need help finding the right job?

We can recommend jobs specifically for you! Click here to get started.